M&T Bank - CX IGNITE Event
Creative: M&T’s Internal Team, Salt Pond Creative & Jason Jurewicz
Production & Post: Jason Jurewicz
Produced the highlight video for CX Ignite, an internal innovation summit hosted at M&T Bank’s Seneca One tech hub. The event brought together leadership from across the organization to share new ideas, showcase technology-driven solutions, and reinforce the bank’s commitment to putting customers first.
This project was part of a broader effort to align storytelling with internal transformation. I collaborated closely with internal communications, project leads, and C-suite stakeholders to ensure the final product clearly conveyed purpose, energy, and alignment with M&T’s strategic priorities.
The final videos combined original footage with interviews recorded by M&T’s internal video team, along with supplemental content captured by the event production partner. I handled post-production and messaging alignment to ensure the finished deliverables were dynamic, unified, and audience-ready.
Credits:
Jason Jurewicz – Director/DP, Editor
Joe Bunce – Grip/Swing
Miranda Prise – Production Assistant
COMPLETE PAYROLL
Creative: Complete Payroll’s Internal Team & Jason Jurewicz
Production & Post: Jason Jurewicz
Produced a narrative-driven brand video that brought Complete Payroll’s small-town personality and values to life. By leveraging local assets—including employees, a historic farm, a century-old tractor, and yes, a horse—we crafted a visual identity that felt as down-to-earth and approachable as the company itself.
Led all phases of production, from concept development and location scouting to directing talent and capturing cinematic visuals. Partnered closely with department heads and the internal marketing team to align the creative with key messaging priorities, ensuring the final deliverable supported both recruitment and brand awareness goals.
The result: a high-impact, cost-effective video that combines storytelling, authenticity, and strategic communication—demonstrating how even highly regulated or “dry” industries can benefit from human-centered, content-forward approaches.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Chris Santucci - Camera Operator, Drone Pilot
Brian Netzel - Art Director
Josselyn Scott - Hair & Make-up
Jesse Parker - Audio
Dave Flanagan - Production Assistant
GRAND ISLAND: A Grand Place to Live, Work and Play
Creative, Production & Post: Jason Jurewicz
Over the course of a year, I produced a four-part video series that showcased Grand Island through the changing seasons—capturing not just its scenic beauty, but the rhythms of life that make it feel like home. From nature preserves and waterfront parks to the iconic South Grand Island Bridge, the series celebrates what makes the island a vibrant place to live, work, and play.
I collaborated closely with the Town Board and the local tourism bureau to identify compelling locations and authentic voices, ensuring that each piece aligned with the town’s vision for community storytelling. We scouted, scheduled, and interviewed with intention—building narratives around both place and people.
The end result was a strategic content series that feels personal and place-based—designed to instill pride among residents and offer newcomers a genuine sense of what Grand Island is all about.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Dave Flanagan - Production Assistant
Brian Netzel - Production Assistant
Jake Cassel - Production Assistant
Kevin Cobello- Drone Pilot
MSGGO: FAN VIDEOS
Creative, Production & Post: Jason Jurewicz
Partnered with MSG GO to produce a series of fan featurettes highlighting passionate Buffalo hockey lovin' families. Filmed in their fan caves and memorabilia-packed hideaways, I conducted interviews and shaped each story in post—capturing the deep loyalty and hometown pride that define Buffalo sports culture.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Ben Jura - Audio
ROSWELL PARK: SURVIVORSHIP TRAINING
Creative, Production & Post: Jason Jurewicz
Produced a 12-part educational video series for Roswell Park’s Survivorship Training Program, helping adapt in-person classes into an accessible digital format in the wake of the COVID-19 pandemic. Filmed on-site with instructor Sara Jank, the series offered patients a flexible, supportive way to stay engaged with their recovery journey.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Brian Netzel - Production Assistant
TASTE COFFEE in EAST AURORA
Creative, Production & Post: Jason Jurewicz
I used to perform as an acoustic singer/songwriter at Taste Coffee, so it was a full-circle moment collaborating with the owner on a story-driven piece about her business and what makes it unique to the community and economy of East Aurora, NY.
It was also one of the first projects where my skills in directing, shooting, and storytelling really clicked, setting the tone for the community-focused work I’ve continued to pursue.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Dave Flanagan - Production Assistant
Brian Netzel - Production Assistant
BUFFALO CARSEAT CLUB
Creative, Production & Post: Jason Jurewicz
Produced a promotional video for the Buffalo Car Seat Club, crafted to feel warm, accessible, and unmistakably local. I selected a location that framed Buffalo’s City Hall to reinforce community ties, and timed the shoot to take full advantage of natural light—achieving a high-key, commercial look without the high-end budget.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Tanya Pierce - Production Assistant, Baby Wrangler
EMERALD TRAINING
Creative: Of The Sea & Jason Jurewicz
Production & Post: Jason Jurewicz
Partnered with Buffalo-based agency Of The Sea to produce a playful, practical training video for Emerald. Starting with a simple list of 'Do This' and 'Don’t Do That' behaviors, I developed a visual approach that brought the guidance to life—helping streamline onboarding with content new hires would actually watch.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Jake Cassel - Production Assistant
VISUALEYES
Creative: Of The Sea & Jason Jurewicz
Production & Post: Jason Jurewicz
Produced a trio of interconnected commercial spots for VisualEyes, all filmed within a single day at one location. Each piece stands alone with its own tone and message, yet together they form a cohesive campaign showcasing the brand's versatility and creativity. This project exemplifies efficient production planning and the ability to craft distinct narratives within a unified setting.
Credits:
Jason Jurewicz – Producer, Director/DP, Editor
Neal Ten Eyck - “B” Camera Operator
Kyle Ferchen - Art Director
Gerard Kawczynski - Grip/ Electric
Colin Arrend - Production Assistant
Erik Eustace of “Of The Sea” - Director, voice-overs
Jason Jurewicz - Audio Engineer; voice-overs